Optical - dba Designs & Communications | Web Design | Social Media | Marketing | Advertising
The Mobile Advantage
Mobile apps are the hot thing these days. While they can be entertaining, educational, informational, and very helpful, we advise caution before jumping in with both feet to create an app for your business. We blogged yesterday that just because a technology exists, doesn’t mean it is necessarily useful for your particular business. The optical industry..
![Smartphone-Apps[1]](http://www.dbadesigns.com/wp-content/uploads/2012/03/Smartphone-Apps1.jpg "Smartphone-Apps[1]")
There Is An App For That…………..Or Not
The big fuss these days are tablets and more specifically the iPad. Did you get one of the New Apple iPad’s? We’ve talked to a number of Eye Care Professionals who say they think they need an app. One of the first questions we ask in return is….”to do what?” Here in Denver, and from..
Google Glass Parody
Last week Google announced Google Project Glass, making the information optics familiar to many of us from the Terminator movies another step closer to reality. The artificial intelligence glasses interact with the web (via Google of course) and with social media networks like Facebook and of course Google+. While there is a lot to be..
![gen-y[1]](http://www.dbadesigns.com/wp-content/uploads/2012/03/gen-y1.jpg "gen-y[1]")
Generation Y & Facebook
Millennial Branding conducted a study of Generation Y Millennials (18-29) recently found how they interact with social media, in particular Facebook, varies considerably from their older counterparts. While Gen X’ers and Baby Boomers tend to create a much greater divide between their personal and professional lives, Gen-Y Millennials tend more to blend those two..
![you_get_what_you_pay_for_sarcasm_poster-ra91970960f034d46afeb275b69f73257_wo41_400[1]](http://www.dbadesigns.com/wp-content/uploads/2012/02/you_get_what_you_pay_for_sarcasm_poster-ra91970960f034d46afeb275b69f73257_wo41_4001.jpg "you_get_what_you_pay_for_sarcasm_poster-ra91970960f034d46afeb275b69f73257_wo41_400[1]")
You Get What You Pay For
All too often people (me included) ask for the least expensive “whatever”. Except for something we are passionate about we don’t often look for nor see the nuances of a product that make one better than another, or one more valuable than another. Since most of us are distrustful of salespeople, we often don’t take..
