With Black Friday approaching, we thought we would take a look back at last year's Black Friday. While we are on record as abhorring opportunist retailers forcing associates to cut their Thanksgiving's short by opening early, it seems a number of retailers have caught on to this nonsense and have actually gone the
We are often asked where a client should put their efforts in digital marketing...as there is one magic bean. How many of you carry just one product to sell in your stores or practices? A good marketer uses multiple platforms to reach their target audience. While social media is "FREE", hosting a
We all know social media is where we should be aiming some if not a majority of our marketing efforts. Since three out of every four people online use social media, we believe social media deserves lots of attention. How you use your time and how you direct your efforts can make your
Extra! Extra! Read All About It! Headlines have sold newspapers and revolutions for hundreds of years! While many of us don't have the great wit of the writers at the New York Daily News or Saturday Night Live, all of us need to become better at attracting readers and shoppers through better
Did you know that 3 out of 4 people online use Facebook? Of course, you did. Doesn't it seem strange to us anymore when we ask someone their Facebook ID and they say they don't use the social media network. Our first reaction is they are lying and don't want to share it.
