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Social Media Advertising

On April 24th, 2013, posted in: infographics, Posts & Occasional Rants, Social Media by Daniel0 Comment

The popularity of social media has grown to such high levels of engagement that marketers are now moving serious advertising dollars into various platforms. The folks at Go-Gulf have put together this infographic on how big companies are now allocating their advertising dollars online. Where do you invest your budget?

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Time Spent Statistics

On December 21st, 2012, posted in: Advertising, infographics, Mobile, Social Media by Daniel0 Comment

Today is the shortest day of the year. While Winter officially starts today, daylight will increase minutes a day until we reach mid-June, the longest day of the year. How much time do we spend doing what each day? Advertisers know television viewing increases as daylight decreases. So too does the time we spend..

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When Social Consumers Go Viral

On March 31st, 2012, posted in: Advertising, Computers, Mobile, Posts & Occasional Rants, Social Media by Daniel0 Comment

Social media can be a powerful medium. While we often think of social media as an online forum to post a picture of how our bowl of Alpha-Bits cereal spelled out the formula for a new super-conductor for cold fusion or as a place to mourn the latest pop or movie star to pass away,..

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Disruptive Innovations

On December 27th, 2011, posted in: Computers, Mobile, Posts & Occasional Rants by Daniel0 Comment

Most of us are content with the status quo. Some of us want to improve on projects, processes, or products. A very few us do things so differently they completely reshape how we think about our lives, our businesses, ourselves. In technology, these disruptive innovations have become big business. Here are a few examples in..